Best Free Baby Product Samples for New Parents

Having a baby is expensive, but smart parents can offset costs significantly with free samples. Brands know that new parents are choosing products that they'll buy for years, so the sampling programs for baby products are among the most generous in any category.

Free Diaper Samples

Pampers, Huggies, and Luvs all offer free diaper samples through their websites. Pampers Club is particularly generous — download the app, scan receipts from any diaper purchase, and earn points redeemable for free diapers and other rewards. Their welcome kit for new sign-ups includes sample diapers and wipes.

Huggies offers a similar program through their Huggies Rewards app. Sign up before your baby arrives and you'll receive a welcome pack with newborn diapers and wipes. Honest Company sends a free trial bundle that includes diapers, wipes, and personal care products — you just pay shipping. It's one of the best deals in baby freebies.

Formula Samples

Similac and Enfamil both send generous formula sample packages to expecting and new parents. Similac StrongMoms sends full-size cans along with coupons worth up to twenty dollars. Enfamil Family Beginnings provides sample cans, a formula guide, and high-value coupons. Sign up for both during pregnancy to receive samples before the baby arrives.

If you're considering organic or specialty formulas, brands like Earth's Best, Happy Baby, and Bobbie all offer sample programs. Your pediatrician's office also receives formula samples from multiple brands — ask at your first appointment and they'll likely send you home with several cans.

Baby Registry Welcome Boxes

Creating baby registries at multiple stores is one of the best freebie strategies. Amazon's Baby Registry welcome box includes full-size and sample products worth over fifty dollars. Target's welcome kit contains coupons and samples from major brands. Buy Buy Baby, Babylist, and Walmart all offer similar registry perks.

The trick is creating registries at every major retailer, even if you only share one with friends and family. Each welcome box contains different products, and combined they add up to hundreds of dollars in free baby essentials.

Baby Care and Skincare Samples

Johnson and Johnson, Aveeno Baby, and Mustela all send free samples through their websites. Aquaphor Baby is generous with their healing ointment samples, which is essential for diaper rash. CeraVe Baby and Cetaphil Baby also distribute samples through dermatology offices and their websites.

For cloth diaper curious parents, brands like BumGenius and Thirsties offer trial programs where you can test their systems before committing to a full set. Local diaper services sometimes offer free trial periods as well, including delivery and pickup of clean diapers.

Where Else to Find Baby Freebies

Parenting websites like What To Expect and BabyCenter partner with brands for exclusive sample offers. Hospital gift bags contain samples from multiple brands — ask your delivery nurse about any available bags. Local parenting groups on Facebook frequently share baby freebie links. And don't forget insurance benefits — many health plans cover breast pumps, prenatal vitamins, and lactation consultations at no cost.